Insights into Modern Parenting: A Look at Gen Z and Millennial Trends

December 11, 2025 - 11:00

The 2025 Parenting Report delves into the evolving perspectives of Gen Z and Millennial parents regarding family life, spending habits, and future planning. This comprehensive study reveals how these younger generations approach parenting differently compared to previous cohorts.

One of the standout findings is the emphasis on financial planning, with many parents prioritizing savings for their children's education and future needs. Gen Z and Millennial parents are also more inclined to invest in experiences rather than material possessions, reflecting a shift in values towards creating lasting memories with their families.

Moreover, the report highlights the aspirations of non-parents, who are actively contemplating their future family dynamics. Many express a desire for a balanced lifestyle that incorporates both career ambitions and family responsibilities. This generational shift indicates a significant transformation in societal norms surrounding parenting, with a focus on sustainability, inclusivity, and mental well-being.

As these trends continue to evolve, they will undoubtedly shape the landscape of family life in the years to come.